I’ll play it first …
and I’ll tell you about it later
Chinese New Year is a time for, among other things, paying respects to one’s elders. We were delighted to see the newly launched W+K Radio follow this tradition and air a wonderful little interview with David Kennedy, the grand daddy of Wieden+Kennedy.
Those of you blessed with an attention span and a remote interest in advertising history should definitely check it out. There’s nothing quite like listening to war stories straight from the source, and Mr. Kennedy doesn’t disappoint.
Segment one teaches us about the joys of timber, the value of scotch, and how to resign from your boring, stuffy, big-agency job.
Segment two offers lessons on how to win back clients, the services of stylists, and how trying to save your ass can transform youth culture.
Background viewing is here, here, and most definitely here.
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