Client

From the luxurious water chalets of Port Dickson to the diving paradise of Layang Layang, the Avillion Hotel Group has a passion for managing properties with individuality and personality. However to attract the increasingly sophisticated Asian traveler, it needed to refresh its brand to reflect and unify a contemporary experience.

Working with the founders of the brand we created an identity and look&feel system based on the idea of “Discovering Harmony”. The iconic butterfly symbol unifies Avillion’s properties across south-east Asia. Its four wings change color depending on the element on which the specific property is themed. Training the resort teams on the new look&feel system for communications and in-resort amenities now unifies the brand experience from booking to check-out.

Pinterest

Client

From the luxurious water chalets of Port Dickson to the diving paradise of Layang Layang, the Avillion Hotel Group has a passion for managing properties with individuality and personality. However to attract the increasingly sophisticated Asian traveler, it needed to refresh its brand to reflect and unify a contemporary experience.

Working with the founders of the brand we created an identity and look&feel system based on the idea of “Discovering Harmony”. The iconic butterfly symbol unifies Avillion’s properties across south-east Asia. Its four wings change color depending on the element on which the specific property is themed. Training the resort teams on the new look&feel system for communications and in-resort amenities now unifies the brand experience from booking to check-out.

Contact us

Beijing

2701, 10th Floor, Twin Towers (East)
B-12 Jianguomenwai Avenue
Beijing 100022
China
 

nihao@shiftpartners.com

Hong Kong

12/F Nam Wo Hong Building
148 Wing Lok Street
Sheung Wan
Hong Kong
 

hello@shiftpartners.com

Singapore

98 Club Street
#02-02
Singapore
069467

 

hellolah@shiftpartners.com

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